Top Ten iOS 7 Fails

As a lifelong Apple adopter (one could even say down to my core) I am he who hangs on every word from the voices from Cuppertino and I virally promote every new Apple software and hardware milestone. So you could imagine my personal levels of heightened shock and awe at the disappointing Apple adopter experience of the long-awaited—and long promoted—Apple iOS 7. 

For those non-Appellations or if you are one of the 143 people left in the developed world who know nothing about Apple products, iOS 7 is the operating system that runs Apple's legion of portable devices including iPads, iPods and iPhones. 

And I hate it. 

Why you ask? Well here are ten reasons I particularly loathe iOS 7 (cover your ears, kids): 

10. The User Interface – A nice light font, thin, airy look and clean design. Now where have I seen this before? Starts with "An" and ends with "Droid"? There's a name for this kind of emulation. Let's say it together; C-O-P-Y-C-A-T. 

9. Icons — The cool, graphically pleasing visual iconography of iOS 6 has gone from "Wow" to "WTF". The new icons aren't innovation, they're cheap clip art. Shame on you Apple. Shame. 

8. Peek-A--Boo see-through screens – No one needs to see through the screen they're looking at. It's annoying, it's unnecessary and it's a huge WTF to the developers. 

7. 3D Graphics Effects – When you rotate or move the screen on your device a visual 3D effect can be experienced and… wait, what? What is this, an mini IMAX movie? Why on EARTH would you spend THAT kind of development time and manpower behind… an effect. Again, WTF!? 

6. Non-Intuitive Functionality Changes – Did you know there more than a dozen Apps and countless YouTube videos created to SIMPLY to teach me how to do things I used to do without assistance? Closing Apps, previewing usage, Siri, and WiFi usage parameters. All new, and all for no good reason. Thanks Apple. 

5. WiFi connectivity – There are close to a dozen antennas in every model of the iPhone 4, 4S, 5, 5C and 5S. Wanna know how I know? Because nothing network-enabled works without connection to a WiFi network. No App updates, no games or video, even some calls drop like a bad college elective. Wait, did you just say your phone has trouble making and holding calls? Wha–?

4. Introducing Siri – again – Look for upgrades to the previously Beta-only Siri software. Sure, now you can chose between a male or female voice. But it still 'eff's up' when I say things like "call home" or "nearest gas station". Now there are entirely new features for us to learn that Siri is incapable of performing. 

3. Can you say………..? – Have you noticed how long it takes to download info, access the web or even access Apps now? Some Apps I have to actually re-plug in my contact information to. Oh good, because I wasn't already frustrated enough with my iPhone's new shortcomings. Now I can remind all my Apps who I am again. Thanks Apple. 

2. Technicolor Terror – Why did Apple choose to take a perfectly clean, sophisticated color palette and make it more… gross? The child-like, basic color scheme is at best unappealing, though words like repulsive and painful also come to mind. 

1. Introducing, the not-so-smart Smart Phone – All this makes for a sordid user experience. Its a sad day when Apple, for the first time in it's history, forgoes its long-standing award-winning design, architecture and experience to follow somebody else's standard. Sorry Steve. It's all falling apart… fast. 

So why should you care? 

While there are an alarming number of reports of people getting motion sickness from the new screen animations (having a hard time with that one), clearly I am not the only one contemplating a reload of iOS6. 

Hopefully you don't really care what I think but you can view some of what I have shared as a wake-up call. Apple has lead the charge for innovation and uncompromising quality for so long, now without the company's visionary leader, there is no voice, no vision. 

Not staying true to Steve Job's vision of simplicity of design and innovative forward-thinking programming architecture just may well be the greatest fail of all. 

A Visionary Down to The Core

The passing this week of Steve Jobs, Apple’s iconic leader, is a disheartening and devastating loss for us all. Join me as I celebrate his fantastic life and say my goodbyes to one of the planet’s all-time greatest innovators.

It is a sad day when anyone dies, as my personal belief system informs me that we are all interconnected and sharing life’s journey together. Every person has worth, every human being has value and everybody matters. This is what I teach my children.

This week the world lost one of the 20th century’s most visionary business icons, Steve Jobs.

This tech titan envisioned a world that was computer friendly, technology savvy and made modern technology accessible to everyone. His efforts helped to make the internet universally accessible. Apple put tablet technology in the hands of the people of the world and, with the iPod, Jobs reinvented the way we listen to music, movies and streaming content; making iTunes the number music store in the world.

Steve’s road wasn’t an easy one. He dropped out of college to kick-start Apple from his garage only to be ousted from his own company years later once success was realized. Not to be denied his vision of a world where technology was accessible to anyone and improved – and embraced our lives through product like the iPad, the iPhone and the iMac. In many ways, these products have touched all our lives, even those without Macs benefit from the advantages and advancements these products have ushered in. His address to a graduating class at Stanford University is so inspiring, it sends shivers down my spine every time I watch it. View it here.

 

Though the founding of NeXT computer was not a massively successful venture, Steve was soon on the path to making entertainment history. His purchase of Pixar Animation Studios from George Lucas brought the company from a boutique SFX house to a powerhouse entertainment pillar of Hollywood. Soon after, Apple purchased NeXT computing and he was then once again at the helm of the ship he had launched. He took his genius with product marketing and coupled with some the world’s greatest product design talent and forged a culture of innovation, creativity and unique inventiveness.

APPLE at a Glance: Apple now operates more than 300 retail stores in 11 countries. The company has sold more than 275 million iPods, 100 million iPhones and 25 million iPads worldwide. iTunes is the number one music store in the world with up to 20 Billion file downloads. Apple held 6% of the world PC market five years ago. Today it commands 24%.

On Wednesday, October 5, 2011, Steve Jobs succumbed to his near decade-long battle with pancreatic cancer. No matter what else is said about his life, there is no dispute to the number and way in which he touched the lives of most of our planet.

After a super secret liver transplant in 2009 in Tennessee, he cooperated on a first-ever authorized biography, which scheduled to be published this November. Mine is already on reserve. 

Steve prioritized the importance of good design coupled with inventiveness and ergonomic principles of usability and desire. As someone with a design background and living a life that is fueled by creativity, this mantra resonates too deeply with me to put into words. My family and I are Apple adopters to the core.

I end with one of my favorite Steve Jobs quotes (and trust me there are many!), from a Fortune Magazine article;

“We don’t get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? And we’ve all chosen to do this with our lives. So it better be damn good. It better be worth it.”

 

Amen.

Goodbye, Steve... and thank you.